The Televangelist animation was first developed for Next Wave International's Strategic Leadership Consultation, an annual meeting of European church network leaders. It has since been screened at Communication and Media MasterClass events across Europe and Australia -- and it always gets a laugh. It's obviously 'tongue-in-cheek' and a bit of fun, but it also demonstrates the way many people in society see Christians on TV. Through projects like EDGES, we are working to change that perception.
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Among the many lessons the church might learn from the response to Mel Gibson's 'The Passion of the Christ', is the fact that Christians need to be utilizing different forms of communication if we're to make an impact on post-modern popular culture.
Modern media offer us some exciting possibilities: they help us to build the narrative of Christian faith into people's consciousness and worldview. If we're going to speak where people listen and engage their interest in the Christian message, we need to start by debunking certain myths associated with media.
For more on this subject, read Mal Fletcher's insightful article Debunking The Great Media Myths, A Lesson For The Church From “The Passion Of The Christ” Part 4.
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I was much blessed to hear Mal in the Portuguese Conference in January. My expectations for life were lifted up! Thank you for the good work you've done in our Church! Paula, Portugal
Mal Fletcher, I would just like to take this opportunity to say thankyou for the inspiration you are. I was at Rock Nations and found your ministry incredibly refreshing especially when you spoke on Celebrity and what happens when that creeps into the church. Kendal , United Kingdom
Mal, I had the good fortune of hearing your wisdom on several topics, here in the USA. Thank you. I hope our paths cross again. Koz, USA